Hello, I'm Lara, a product designer from Madeira Island.

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01About

I turn ideas into products that are easy to use and good to look at.

I design and I build. Knowing how a component behaves in code changes how I draw it in Figma, and makes handoff a conversation instead of a document.

I work in a laid back way, with attention to every detail. I'm based in Aveiro, Portugal, originally from Madeira.

03What I do

Capabilities

Five things I do most days. Point at one, then play with it.

What brings you here?

From the first messy map to the last pixel. I keep asking what the person is actually trying to do, and take away whatever gets in the way.

Journey maps · Wireframes · Prototypes · Interaction

04Method

How I work

Six steps from the first question to after launch. Each one makes the next cheaper to get right.

  1. 01 / 06

    Discover

    Talk to the people who use it, read the data and learn what the business needs, before any opinion.

  2. 02 / 06

    Define

    One clear problem, the journey on one page with the pain points marked, and how we will know it worked.

  3. 03 / 06

    Explore

    Many rough ideas first, then flows and wireframes to pick the strongest, before anything gets polished.

  4. 04 / 06

    Test

    Clickable prototypes in front of real people, early. Watch where they hesitate, fix it, test again.

  5. 05 / 06

    Deliver

    Polished screens on reusable components, every state covered, accessibility checked, a clean handoff to code.

  6. 06 / 06

    Learn

    After launch, compare the numbers and the feedback with the goal, and carry what we learn into the next round.

05Contact

Say hello

Write me a note, draw me something, or both.

Hi Lara,

What is it about?

Goes straight to my inbox.